Montag, 23.11.2020, 09:00 Uhr "CIFF" Guangzhou 2021

New business model to revitalize the furniture sector

The 47th "China International Furniture Fair" will be the largest furniture design event in China in 2021. It is designed to promote the importance of design and lay the foundation for a new business model in the light of the new rules of the game and current events. A model based on the synergy between the extraordinary domestic market and the continued growth of exports, as well as on the integration of offline and online advertising, with the aim of optimizing and completing the trade show offering, adequately representing the entire furniture industry and always meeting the needs of exhibitors and visitors.

The "CIFF" Guangzhou 2021 is divided into two phases, which are organized according to product areas: The first phase, from March 18 to 21, is dedicated to home furnishings, outdoor and leisure furniture, home accessories and decorative fabrics; the second phase, from March 28 to 31, is dedicated to office furniture and chairs, hotel furnishings, metal furniture, furnishings for public spaces and waiting areas, home accessories, materials and machinery for the furniture industry.

At the China Import and Export Fair Complex in Guangzhou, 4,000 companies and 300,000 trade visitors are expected on a total exhibition space of 750,000 square meters.

The success of the last two editions of the 2020 fair, held in Guangzhou in July and in Shanghai in September at this difficult historical moment, has rewarded the investments, efforts and willingness of the organizers to keep offering new concrete opportunities to the players of the furniture industry.

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