Technology partner at Milan Design Week 2019
Since 9 April, one of the most important events of 2019 has been running for design lovers: the Milan Design Week, which, like every year in April, takes place in Milan and sets international standards for the furniture and design industry. Until 14 April, the Italian capital will be the centre of the design world and stage for various events dealing with decorative and technical solutions for furniture and its accessories. The "Milano Design Week", once founded to promote Italian exports abroad, manifests itself mainly in two events: the "Salone del Mobile.Milano" and "Fuorisalone". The former occupies a net exhibition area of almost 210,000 square metres at the "Fiera Milano Rho" exhibition centre and is attended by some 2,300 of the most dynamic and creative companies on the world market. "Fuorisalone", on the other hand, brings together a series of events that take place in different parts of Milan and successfully complement the international furniture fair. Thematically, it goes far beyond furniture, the presentations often come from the automotive industry, telecommunications, the art scene or even the fashion industry.
This is the environment in which the Biesse Group, which specialises in machinery, is currently presenting itself. It is the technology partner of the two major Italian manufacturers Lago and Arpa | Fenix. Both share similar values and qualities, build on the importance of "Made in Italy", pay great attention to environmental sustainability and regularly invest in research and technology.
The Biesse Group is a premium partner of Lago and is about to become part of the Lago Alliance - a group of brands, companies and personalities that have decided to join forces with the Venetian design company on a path of respect for the planet, for humanity itself and for the future. Guided by sustainable environmental protection and linked by a strong partnership between the world of woodworking and the world of furniture, the Biesse Group and Lago bring design projects to life in a particularly sustainable way. Production is carried out on an individually designed production line, which is the result of many years of cooperation between the two companies and the resulting mutual understanding.
Arpa | Fenix, which is involved in "Fuorisalone" for the fourth time in a row, this year brings the "Transformaterials" project curated by the DWA Design Studio to the Brera Design District. It is an interactive installation dedicated to the transformation of Fenix and HPL materials, combining design, innovation and sustainability. The Biesse Group shows at the same place how innovative and digital these materials can now be processed using modern machines.
And that's not all: the Biesse Group was also sponsor of the "World Furniture Outlook Seminar 2019", an event organised by the Centre for Industrial Studies (CSIL), which took place on 10 April during the "Salone del Mobile.Milano" at the Congress Center on the exhibition grounds. Here, the continuous development and transformation of the furniture industry on an international level was highlighted, the influence of new emerging markets was analysed and the changes in distribution channels and the emergence of completely new players on the market were demonstrated using comprehensive market research.
